Starting Companies
18 Jan 26
While I am chronically on time, or early as a Capricorn Sun, I have always been too early when it comes to starting companies.
Since 2019, my sights have been set on raising a fund to launch a venture firm. After 6 months of pitching said fund in 2025 and hearing, “The thesis is too early,” and having founders say things like, “Don’t act like you’re a fund manager if you can’t write checks,” (touché) - I reassessed.
Then, as I've said before, when I heard, “Women aren't taught how to start companies,” I thought, “I have the experience, knowledge, skills, and network. I've been doing exactly this for five years - with founders, PhD scientists, people who had sparks but didn't know what to do next.” Build the thing.
I quietly started building The Coach, something I wish I'd had in 2008 and 2013. This first iteration is a detailed framework for founders, leaders, and creators who have an idea and want to start a company, but I put my spin on it - apply differential diagnosis (former Midwife over here) to starting a company.
For the next few weeks, I’m writing about starting companies. Not the polished version you see in case studies, but the messy, real version that happens before the branding is done and the pitch deck is perfect. I’ll write about why I built this, what it solves, and what feels like a vibrational shift in entrepreneurship right now and for the future. Some would call a rebellion (HT Jeni) - here for it!
I’m launching The Coach without perfect branding, and this makes my skin crawl if you “know me” know me. Without a finished website. Without all the pieces in place.
Start without perfection, but start with clarity. This is a new pattern in my evolution.
Because with The Coach 1.0, it feels like I just might be right on time.
If you have an idea and you want to start a company, this series is for you.
If you know someone with an idea, please share this newsletter or one from the series.
See you tomorrow!
Lub Dub,
Becca
